One AI receptionist. Every touchpoint.
From text and voice to avatar and humanoid, BE-A brings intelligent guest service across the entire hotel journey.
BE-A Virtual
The always-on digital concierge for guest conversations, enquiries and bookings.
BE-A Voice
A conversational AI agent that answers the phone and speaks naturally with your guests.
Pilot
BE-A Avatar
A human-like digital presence for guest-facing screens and interfaces.
BE-A Virtual
Written guest communication, built around your hotel.
BE-A Virtual supports written guest communication through email, WhatsApp and a website plugin, powered by your hotel’s approved knowledge.
Website plugin
Guest messaging
Mobile experiences
Pre-arrival communication
In-stay and post-stay support
Answer guest questions instantly
Give guests accurate answers about rooms, amenities, check-in, parking, policies, local information and more.
Convert enquiries into bookings
Move high-intent conversations forward by helping guests understand availability, options and next steps.
Support guests throughout their stay
Handle routine requests without requiring every message to reach reception.
Stay available 24/7
Keep responding when the front desk is busy, the reservations team is offline or guests contact you overnight.
BE-A Voice
Telephone calls, handled with care.
BE-A Voice handles telephone calls, helping your hotel respond to common questions, booking enquiries and routine requests when the front desk cannot pick up.
Answer calls around the clock
Cover nights, peak periods and unanswered calls without putting guests on hold.
Have natural conversations
Guests can ask questions in their own words, interrupt, change topic and continue the conversation naturally.
Handle booking enquiries
Support callers who want to understand rooms, availability, rates or booking options.
Escalate when humans are needed
Transfer important, sensitive or unusual conversations instead of trying to automate everything.
BE-A Avatar
A visual guest experience, powered by BE-A.
BE-A Avatar is a pilot experience that brings the same hospitality intelligence to guest-facing screens and interfaces.
Lobby displays
Guest-facing interfaces
Digital concierge stations
Interactive screens
Remote hospitality environments
Create face-to-face digital interactions
Let guests communicate naturally instead of navigating menus and buttons.
Speak and listen in real time
Combine conversational voice with a responsive visual presence.
Serve international guests
Allow the same digital host to communicate across multiple languages.
Bring your brand to life
Adapt appearance, voice, personality and presentation to the environment in which BE-A is deployed.
BE-A Humanoid
A future direction for hospitality AI.
BE-A Humanoid is a future direction for an embodied AI concierge in the hotel.
Lobby displays
Guest-facing interfaces
Digital concierge stations
Remote hospitality environments
Welcome and engage guests
Create an approachable point of contact in lobbies, reception areas and other guest spaces.
Answer questions in person
Guests can simply walk up, speak naturally and receive immediate assistance.
Guide guests through common requests
Provide information about the hotel, facilities, directions, opening times and the surrounding area.
Support the front desk during busy periods
Handle routine conversations while employees focus on situations where personal human attention matters most.
One hospitality knowledge base
Property information stays consistent across channels.
One operational logic
The same rules and escalation paths can power every form.
One guest experience
BE-A behaves like one member of your operation.
One conversational intelligence
Guests interact naturally instead of learning a new interface every time.
BE-A handles
Common questions
Routine requests
Availability enquiries
Basic property information
After-hours conversations
High-volume interactions
Your team handles
Complex situations
Sensitive requests
Exceptions
Relationship building
Personal service
The moments guests remember